PeopleSkills1Do you think you’re qualified for a particular job, fit to lead a team, or entitled to a promotion because you have extensive experience and highly developed technical skills? Well, it turns out that while those things are crucial to your professional success.

It’s imperative that you also have great soft skills–more commonly known as “people skills.”

“People skills are, in short, the various attributes and competencies that allow one to play well with others,” explains says David Parnell, a legal consultant, communication coach and author. “While on the surface these may be summed up by notions such as ‘likeability,’ or having a ‘good personality,’ when you start to look at what makes one ‘likable,’ for instance, you’ve opened Pandora ‘s Box.” But more often than not, these attributes come in the form of effective, accurate and persuasive communication, he says.